Tuesday, December 1, 2009

MusicDish presents: Stephen Michael Apatow - Nessun Dorma

Not only is Stephen Michael Apatow the President, Founder, and Director of Research and Development of the Humanitarian Resource Institute, he is now able to credit himself as an accomplished recording artist. He is promoting his most recent track, "Nessun Dorma (None Shall Sleep)" - an aria from the Puccini opera, Turnadot. Apatow does a splendid job of conveying the emotions of Puccini's original composition and considering this piece is not an easy one to sing, his version is something to be heard. Apatow has certainly been blessed with a powerful tenor voice and "Nessun Dorma" is surely the beginning of an outlet through which this humanitarian will inspire his listeners.


Listen to the track on Fairtilizer!

Check out "Nessun Dorma" and soundtracks from the Country Goes Global album compilation through AirPlay Direct:

www.airplaydirect.com/music/stephenmichaelapatow

The Seven Essentials To Writing A Press Release

By Michele Wilson-Morris
(more articles from this author)
2009-11-29

Working in the music industry has its perks, privileges, and pains as anyone who works in it knows. No matter what your genre is, one thing remains the same for all artists: You need to bring attention to yourself, your music, and your events. And while there are several ways to do so, few are as effective (in terms of cost or exposure) as a well written press release.

Writing a press release may prove to be a challenge to those whose focus is solely on their musical ability and efforts, but it doesn't have to be. There's an art to writing a good press release just like there's an art to making good music. In fact, a well written press release is simply you on paper. There are many tricks to the trade, and I'm going to share some of several of them with you: The Seven Essentials of Press Release Writing.

Essential #1: "Who, What, When, Where, and Why?"
A good press release must clearly convey who is doing what and when, where it's happening, and why. Your target audience is much more likely to be responsive if you included answers to all of the above. When I write press releases for Mi2N-PRESS, I never leave room for "guesswork." Plain and simple: If people have to guess about any information that should be included in the press release, then you haven't done your work.

Essential #2: "Less Is More"
When you're writing a press release and answering the what, where, when and why, remember that less is more. Not less information, but fewer words. Short, detailed sentences are best. Think about it. If you're running from one performance to another, meeting with your agent, writing lyrics or music, talking with your promoter AND trying to squeeze 3 square meals, family, and far too few hours of sleep into your the day as most of us are, then you know that time is precious. Your press release should take into account the fact people are a lot less likely to read a press release that's much longer than one page. As President Thomas Jefferson said, "The most valuable of all talents is that of never using two words when one will do." And if neither of those reasons convinces you, just know this: media professionals (like most of us) are fundamentally lazy. They don't want to do any more research than they have to.

Essential #3: "The Early Bird Gets The Worm"
If you haven't grabbed your target audience's attention by the end of paragraph one, you've probably lost the opportunity to do so. People simply don't have time to wait for fluff. If they want more information than what you've given them in the first paragraph about that CD that you are releasing in January, 2010 in Europe (because you performed live on a famous radio show and were so well liked, the rest was history), then you've put out a good "hook" and now they've "taken the bait". Now you need to "real them in."

Essential #4: "Thou Shalt Not Lie"
One thing that writers and music professionals are able to do is to quickly spot a press release that has been, shall we say "highly exaggerated". It's just as important to be known for being credible than it is for making great music. Submitting a press release that contains false or misleading information is just as bad as lip syncing at your "live performance." If you don't believe me, just ask Milli Vanilli.

Essential #5: "Spice, Please"
Use audio and video links whenever possible. While press releases are most certainly a business document, that doesn't mean it has to be a boring document. Capture your reader's attention with a photograph or an audio URL. People like to be entertained. We like our food, cars, and homes to be aesthetically pleasing, and we like our press releases that way as well.

Essential #6: "Quotes: He Said, She Said...
One way to infuse life into your press release is to incorporate a quote. Find a good quote that is relevant to your press release and use it. Remember the favorable press you received by that infamous reviewer who has critiqued your CD or been to your concert and written about it favorably? Dig it out, and quote them. It's an endorsement of you and your music.

Essential #7: "In The Beginning..."
The title of your press release is especially important as it is the first thing one sees and the scale that will be used to measure their interest in actually reading your press release or moving on to the next one. A good title is as important as having an M.C. who can get the crowd fired up about you before you even hit the stage. It has to be both interesting and informative.

Obviously, a lot of work goes into writing a great press release. But it's definitely within your reach if you utilize the essentials outlined above. With online marketing being more important than ever before because of social networking sites, blogs, and countless other sources of music buzz, you have to put your best foot forward with your press release. It's your connection to your audience: conveying your brand, your music, and your story. It's also important to have it distributed to your target audience and as many appropriate sites as possible within the industry. Choose your distribution service carefully. Make sure that they have a reputation for being a trusted news source and a large enough dissemination to make it worth your investment.

Quite applicable to this topic, I'll leave you with this quote: "It is not because things are difficult that we do not dare; it is because we do not dare that they are difficult." Seneca (3 BC - 65 AD)

Monday, November 30, 2009

Perform Live! In Front Of Jackson Thriller Exec. Chance Of A Lifetime Talent Search

Url: http://ismaelrecords.ning.com

Ismael records in association with world music and independent film festival/ MJD Productions and Blendzville Global presents chance of a lifetime talent search featuring Mr. TC Thompkins!, marketing & promotions executive of Michael Jackson's Thriller, Bad & Off The Wall albums and former acting vice president of marketing and promotions for Epic Records/President of Thompkins Marketing.

Pop, Gospel, R & B, Rap/ Hip Hop artist!, win! win! win! marketing & promotions, national distribution, soundscan! & radio airplay personally from Mr. TC Thompkins!. Only a limited amount of artist will be chosen for this event with only a limited amount of tickets for paying fans and public. This event will be held in the hampton roads virginia area of the 757 so sign up now!. Winners will also perform live at the red carpet world music and independent film festival in Washington DC! TC Thompkins! marketing & promotions executive of such great powerhouse recording artist as Alicia Keys!, Tyrese, Sade, Jaheim, Richard Pryor, Ghetto Boyz, Steely Dan!, Luther Vandross, The Great! Quincy Jones!, Patti La Belle, Ed Montgomery, Pastor Rudy Rasmus, Scarface, Big Mike!, Angie Stone, Teddy Riley & Guy, Earth Wind And Fire!, Nappy Roots, Wuan, Novox and many more!.

Contact blendz21@hotmail.com and ismaelceo777@aol.com for more details. chance of a lifetime talent search!

UM2N Provides Complete PR Solution For Urban Artists And Labels

Email: prsyndicate@mi2n.com
Url: http://um2n.mi2n.com/um2n_press.php3

Urban Music News Network (UM2N) has followed in the footsteps of its parent Mi2N by launching a complete PR solution for today's urban artists and labels. Serving the specific needs of the Hip Hop/Rap, R&B and Soul communities, Mi2N-PRESS URBAN provides independent artists, labels and music companies with a professional press release writing service combined with UM2N's PR URBAN distribution package.

Everyone knows that the music industry isn't just about music; it's about business as well. Now, more than ever, urban artists must be able to successfully express their unique brand and convey news about upcoming performances or music release to their target audiences. As the leading music news source and major online artist marketer, Mi2N has over a decade's experience working with people on both sides of the PR sector and knows what it takes to get results.

Mi2N-PRESS URBAN includes:
* A professionally written 400-450 word press release within 2 days of your paid submission (all details must be provided) including images, URLs, a sound link, and your complete contact information
* Automatic submission of your press release to the Mi2N and UM2N newswires and express submission to over 35 Mi2N syndicated newswires
* PR URBAN distribution campaign
* A money back guarantee that your press release will be error free and delivered on time

"Online PR has proven to be one of the most effective and affordable ways for independent artists and labels to reach out to new fans and industry professionals," commented Eric de Fontenay, UM2N's Founder and Editor. "This is an especially important tool for artists in the hip hop and rap genres, as these are some of the fastest growing and most competitive sectors in the music market today. As the editor of UM2N, I've seen what a smart PR campaign can do to increase an artist's exposure"

What people are saying about Mi2N, UM2N, and Mi2N-PRESS:

"The Mi2N-PRESS URBAN service is great. The people that I worked with were very professional, yet down to earth. I am definitely going to use the service in the future and would recommend Mi2N-PRESS and UM2N to anyone in the music industry who needs exposure for a hip hop or rap artist." Eric Carwell, Llewrac Entertainment

"[Mi2N] is a trusted resource I use all the time to get information. I strongly recommend Mi2N Music PR" Robert Morrison, President, Chart Noise

"I've used Mi2N to increase exposure into my press releases for my company (WaTunes). I highly recommend that you use Mi2N for your press distribution as it is one of the most cost effective solutions out there!" Kevin Rivers, CEO WaTunes.com

"[Mi2N PR] has been easy and effective for our clients...at a great price! We all highly recommend Mi2N PR services to everyone we know!" Kathy Douglas, Indie Extreme

"Mi2N is an essential service for PR." Chris Jones, 2SPR

About Mi2N
Mi2N (Music Industry News Network) is the largest online daily newswire serving the music industry. Since 1998, Mi2N has kept professionals worldwide informed on the latest developments shaping their sector by covering nearly every facet of the industry, from new business models and technological innovations to up-&-coming artists and emerging trends. Through its Mi2N Music PR service, it has become a leading PR resource for major and independent music companies around the world.
http://um2n.mi2n.com/index.php3
http://www.mi2n.com

For more information, please contact:
Eric de Fontenay
Mi2N Founder/Editor
(718) 278-0662
ecfont@musicdish.net

Wednesday, November 25, 2009

Dirt Star Walks The Indie Path Through Shenzhen, China

By Eric de Fontenay (MUsicDish LLC Founder & Publisher)
(more articles from this author)

Subsequent to my trip to Hong Kong last June for Music Matters, Dirt Star (a musician based out of Shenzhen in southern China) and I connected through Twitter. I quickly became interested in this Western expat who started from scratch as a one-man band, utilizing a modified acoustic guitar with built-in midi controller for rocking beats in sync with Ableton Live. Over time, he became a jack-of-all-trades, playing in a number of bands, including a stint as an electronic DJ, as guitarist and lead singer for an indie rock band, a street performer, an electronic jazz artist. He's even performed pop songs before live audiences of over 20,000. Dirt Star now performs in a 3-piece punk rock and has shared stages with some of the biggest names in alternative music, including the Dirty Three, Feeder, the Rheostatics, and China's biggest diva, Faye Wong.

Dirt Star recently released his latest project called "On The Street", a collection of nine electronic-garage-punk-rock songs. The English language album is a departure from his debut album, "The Score", which featured songs in both Mandarin and English.

So how did you end up in Shenzhen, China?

I'm originally from North America, but I'm an adventurer at heart, and love to discover new places. I passed though Shenzhen once on a music tour, and fell in love with the city's dynamic energy and melting pot.


Dirt Star at Beijing's best known indie venue
How important is the neighboring live Hong Kong scene for a Shenzhen-based band? How about the Beijing underground scene, home to 300 indie bands?

It's kind of two separate scenes, but there are more and more crossover opportunities -- definitely excited to see more interaction between the two cities. It's great to see how many bands are coming out of Beijing these days. I've played there in the past and it's always a lot of fun.

Is there a lot of collaboration between independent bands in major Chinese cities (Shenzhen, Beijing, Hong Kong, Shanghai,...)?

I recently produced an album for a local singer named Liang Ying. On the album, we collaborated with a bassist in Taiwan, an accordion player from the Ukraine, and a guitarist in Beijing. We collaborated the whole time with each musician over the Internet, sharing files using Drop.io, and keeping on top of the project schedule using Google Sites. Each of us uses our own personal studio setup - either Pro Tools, Nuendo, or Ableton Live. With more and more computer savvy kids in China every day, it's really going to be an area that expands exponentially.

While your first album featured a mix of Mandarin and English songs, this latest release in primarily is English. Why the English focus? Won't this make it harder to connect with your fanbase?

Actually, I think creating in multiple languages has helped me to expand my fanbase. In the future, I plan on doing a CD with both an English and a Mandarin version of each song.

Where else have you played in Asia? What most differentiates music fans in the various Asian countries you've toured?

I've played on festival stages in Beijing, Guangzhou, Shanghai, Taiwan and Hong Kong. And it may sound cliche, but it's really true - fans in each place I've played share a common bond that transcends all their differences.

We've all heard of the scourge of piracy in China? How does an indie musicians such as yourself manage to survive?

Piracy is definitely bad for CD sales. On the bright side, the new music economy that we see today has allowed for a lot of musicians to get exposure that wouldn't be possible otherwise.

I really believe that if a young musician can get their act together in China, there's a great opportunity to get paid. For example, Liang Ying currently has a 30-city tour in the works. 30 cities! The big rewards are going to be found in other growing parts of the music industry, especially in live shows, licensing, creative sponsorships and touring.

MusicDishTV presents: Andy Fraser - This Is The Big One

Andy Fraser has contributed the song "This Is The Big One", as a worldwide copyright free download, for fellow activists to upload their event videos or pictures, post on YouTube, help spread message and also win prizes. Andy Fraser is sponsoring a Climate Change Video Competition for all those concerned about our planet.


Watch the Video on MusicDishTV

About Andy Fraser:
Honored by BMIs 3 Million Play Club for crafting monster rock anthem "All Right Now," Frasers best known around the world as legendary bassist / founding member of 70s rock band FREE, Robert Palmers mega-hit "Every Kinda People" and songwriter / composer for artists including Rod Stewart, Chaka Khan, Paul Young, Joe Cocker, Paul Carrick, Wilson Pickett, Three Dog Night, Bob Seger, Randy Crawford, Etta James, Frankie Miller, and Ted Nugent.

Find out more at:
http://www.andyfraser.com/MakeADifferenceNow
http://www.andyfraser.com/bigone.html

Monday, November 23, 2009

Boston's Reed Waddle WINS! Fourth Annual New York Songwriters Circle Contest

New York, November 24, 2009 - Boston singer/songwriter and guitarist Reed Waddle can add another notch to his guitar strap after his Grand Prize winning performance at the New York Songwriters Circles (www.songwriters-circle.com) fourth annual Songwriting Contest finale at the venerable Bitter End. Reed's soulful performance of his single "Piece By Piece" brought New York's music faithful to their feet and ultimately captured the votes of the blue ribbon panel of judges assembled.

"I am so thrilled to have even be selected as a finalist," said Reed Waddle. "To win such a prestigious contest is a dream come true and to be honest it really has not settled in yet, I am truly elated. I can't say enough about the New York Songwriters Circle, it is rare that you meet so many amazing musicians."

Taking home second place honors this year was another Boston-based singer/songwriter and jazz vocalist Julia Easterlin for her unique single "Go Straightaway." Clara Olman, of Nashville, TN, secured third place for her single "Song For Ruthie," which infused phrasing from renowned 20th century classical French composer Claude Debussy Claire de Lune.

"Reed's performance and the way he presented his song was clean and of a very high professional caliber," said Tina Shafer, Artistic Director for the New York Songwriters Circle and host of the contest. "He completely impressed everyone with his smooth voice and is definitely ready to breakout into the mainstream."

Serving as judges for this years competition were Grammy Award winning songwriter/producer/legendary rock performer John Oates, Grammy Award winning producer Russ Titelman, Q104.3 Jonathan Clarke and many more.

Reed will be receiving $10,000 in cash, a performance spot with Grammy Winner John Oates in Aspen, CO, a top of the line Gibson acoustic guitar, an opportunity to record with Grammy Award Winning Producer Glenn Barrett and a guest spot on Jonathan Clarke's "Out of the Box" radio show on New York's Q104.3.

Past winners of the worldwide recognized New York Songwriter's Circle annual Songwriting Contest include such notable performers as Kate Voegele, Company of Thieves and Mieka Pauley.

The magical night of original and unique music came to a conclusion when John Oates took to the brick walled stage of the Bittern End and performed his Grammy Award Winning song "She's Gone" to cap off an event that will not soon be forgotten.

Sponsors for the 2009 Songwriting Contest include: Gibson Guitars, sonicbids.com, broadjam.com, Ascap , BMI, , Sesac, MorningStar Studios, Dubway Studios, 795 Records/Denise Rich Publishing, Blue Light Digital Sound and onlinegigs.com.


The New York Songwriters' Circle:
For over 19 years, the New York Songwriter's Circle has been producing and directing bimonthly shows at the legendary Bitter End club, in New York City's West Village. The Circle has launched the careers of notable artists such as Norah Jones, Jesse Harris, Lisa Loeb, Vanessa Carlton, Gavin DeGraw, NYSC songwriting contest winner and regular on "One Tree Hill," Kate Voegele, Company of Thieves and Chris Barron. The circle has quickly become one of the most popular music events in Manhattan, attracting not only the best up and coming songwriting talent from around the world but also top music industry executives looking to discover "the next big thing". Currently The New York Songwriter's Circle hosts live music showcases across the country including New York, Philadelphia, Boston, Chicago and Los Angeles as well as an educational "Loft Series" dedicated to supporting, nurturing and empowering artists in this new age of the Music industry.

MusicDishTV: Rukas Juice - Live My Life

Michael Cornell (director) and Tracey Paleo (executive producer) team up to turn musician Kameron White's music into visual form. White is the lead singer and composer of the Los Angeles band, Rukas Juice. After hearing Rukas Juice's "Live My Life," Cornell and Paleo began to develop and create a video that would take in all the senseless chaos of the economic crisis and spit it back out with a rock-and-roll twist in this smart and witty wake-up call.


Watch "Live My Life" on YouTube

Reviews:
"Michael Cornell was inspired by the upbeat positive music and lyrics of "Live My Life" and the contrast of the financial crisis that gripped America suddenly in 2008 to create the music video."

"A security camera 'capture' of what's really going on when no one else is looking."

"Mr. Cornell was inspired by the Rukus Juice song, Live My Life, and how it actually related to the concept of American Freedom. He felt that connecting it visually to the TARP controversy would be an interesting way to explore what has transpired in our economy, government and society."

"…offers a light handed, free-spirited look at the collapse of American Capitalism, that is part "Alice in Wonderland" and part Oliver Stone's "Wall Street," in the rock and roll music video "Live My Life."

Check out http://www.sonicproject.com/ for additional info on Rukas Juice.

MusicDishTV Partners With Music Xray For Its Music Video Service

Email: tv@musicdish.net
Url: http://tv.musicdish.net
Sound: http://www.musicxray.com/x

Jess Wilson, Program Director for MusicDishTV, announced a partnership with Music Xray to offer a new promotional service to MusicDishTV Plus subscribers. Effective immediately, artists who upload a video to MusicDishTV via its premium service, MusicDishTV Plus, can now also upload a song of their choice to Music Xray free to provide even more extensive coverage.

Wilson stated, "Offering a free upload to Music Xray for MusicDishTV Plus subscribers was a logical extension of the collaboration between our sister website Mi2n and Music Xray. Our goal is to give artists the most exposure possible, and this is one very effective way to do just that." Artists can capitalize on the opportunity for exposure to hundreds of industry professionals available through Music Xray, including major and indie labels, producers, career coaches, song critiques, and contests.

MusicDishTV Plus is an upgraded stand-alone option to MusicDishTV, which delivers cutting edge music videos and recorded live performances on the leading video sharing platforms, such as YouTube and Dailymotion. MusicDishTV Plus distinguishes itself from MusicDishTV in that video submissions are expedited from what can be a 4-5 month waiting. MusicDishTV Plus also includes a professionally written video review that is distributed on over 100 music-related webpages.

The MusicDishTV Plus premium service also includes:
* postings to over 40 MusicDish LLC branded blogs & profiles
* distribution to over 35 Mi2N syndicated newswires
* features in both Mi2N and MusicDish e-Journal websites and newsletters
* targeted posting to over 75 online forums, eGroups and blogs
* increased SEO (search engine optimization) for their music brand

MusicDishTV currently has channels & profiles on the following websites:
* YouTube
* Dailymotion
* Blip.tv
* WildscreenTV
* Yahoo! Video
* myspacetv
* Facebook
* Megavideo
* Vox
* Vimeo
* Veoh
* Buzznet
* Current TV
* MusicDishTV's Blogspot
* Twitter

Begin the process to uploading one free song to Music Xray by submitting a MusicDishTV Plus order at: http://tv.musicdish.net. You will receive a promotional code with your order confirmation.

About Music Xray
New York, NY based Platinum Blue Music Intelligence Inc. (Music Xray) is leading the way in song filtering for the music industry and in enabling artists to interact directly with professionals and companies that screen songs for exposure and licensing opportunities. The company has developed, acquired and licensed technologies that uniquely position it to provide valuable services and create more efficient systems for the music business.
http://www.musicxray.com

About MusicDish, LLC
Since 1997, MusicDish LLC has served as the bridge between the music industry and the artist. Through its extensive online presence, MusicDish provides artists with an edge over the ever-prevalent competition the music industry entails. MusicDish gives the artist the opportunity to take advantage of several different services: a creative approach to artist development and representation; online press release distribution & marketing; publications disclosing all the latest information involving the music industry; and even an indie music video channel.

MusicDish uses a personal and approachable staff, highly informative content delivery, and creative marketing strategies to give the artist the best way to approach & advance in the seemingly inaccessible - and ever changing - music industry.

CONTACT:
Jessica Wilson
MusicDishTV Program Director
(718) 278-0662
tv@musicdish.net

Country Goes Global: "Nessun Dorma"

Url: http://www.unarts.org
Sound: http://www.airplaydirect.com/music/stephenmichaelapatow

Classical music is considered the root of all music genres. Our contemplation and respect helps us appreciate music's ability to touch and carry our soul. Every artist, has a direct connection with the grassroots level and the capacity to inspire hope, healing and progress.

Medical, Veterinary, Legal and Performing Arts encompass the true meaning of "ARTS INTEGRATION INTO EDUCATION" and mission of promoting the arts as a vehicle for solution oriented strategic planning and development, on the community level, in every United Nations member country.

In the spirit of collaboration, Humanitarian Resource Institute (humanitarian.net) developed the "Global Arts Integration Into Education Initiative," url:

www.unarts.org

Radio and television networks can access the Stephen Michael Apatow cover song "Nessun dorma" and soundtracks from the "Country Goes Global" album compilation through AirPlay Direct:

www.airplaydirect.com/music/stephenmichaelapatow