Indie Act Automatik Eden Garner Rave Reviews For Both Ep And Video With Their New Release "Gold To Straw"

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Produced by Sean Beavan (NIN, Gwen Stefani), Automatik Eden Follow-up Their Self-titled CD with a Strong New Video and Five Song EP

Los Angeles, CA – One doesn't have to work in the music business to know how competitive and difficult it can be navigating the constant flux of an industry that is ever-changing.

Many musicians are looking for a way to carve a path into a trade that is relentless. Of course it only makes sense that the best way to gain notoriety is to have the necessary talent to do so. Fortunately Cela Scott and David Crocco of Automatik Eden possess that rare talent.

Add to this mix the creative abilities of a top-notch producer such as Sean Beavan and you have a sensation waiting to happen!

Cela and David also have strong credentials. Cela (composer, vocalist, guitar) attended the esteemed University of Southern California's BFA Acting program and landed a spot in the coveted conservatory school.

Her acting and singing career has taken her to many a featured role including a principal part in the latest pilot for the Star Trek series, Star Trek: Renegades. It should also be noted that AE's captivating tune, "Captain of My Soul" is the title track for the project.

Besides being a gifted instrumentalist and song-writer, David (vocals, guitar, bass, drums) has also worked behind the scenes…his post-production engineering skills have been utilized by many a music icon including the likes of Dr. Dre, Busta Rhymes, Nickelback and System Of A Down.

Whilst listening to the beautiful lyricism of "Gold to Straw" one might be tempted to make comparisons to other impressive female performers – a little Chrissie Hynde mixed with a touch of Lana Del Rey – but make no mistake, Automatik Eden's music is distinctly their own. Just ask the well-known Los Angeles music magazine, Music Connection.

The journal stated: "In the dreamy, eerie outing, mixed by Sean Beavan (NIN), you can practically hear the song in a David Fincher soundtrack. AE seem to have the potential to exceed their influences."

The accompanying video for "Gold To Straw" is also considered somewhat of a work of art. Filmed by acclaimed director, Christopher Jelley ("La Nature Morte d'Un Flic"), the sensual and dreamy atmosphere is a throwback to the golden era of European film directors such as Bertolucci, De Sica and Fassbinder.

Cela and David sum things up well, by saying: "The common thread to the artists we love is that they found a way to be original and approach their music more as an art form than a formula. That is our tactic." states David. Cela adds, "The music and musicians we admire had a vision and expressed a way of life…a certain freedom on a higher level."

The two strive to keep an open dialogue with their audience. They make a sincere effort not only to provoke and test, but to inspire. With their strong musical foundation and great perspective, success for Automatik Eden can only be just around the corner.

Their CD is available on iTunes. Official web site: www.automatikeden.com
For more info contact:

Daniel Del Campos
Pop Culture Image
P.O. Box 873
Venice, CA 90291
popcultureimage@gmail.com

Indie-Rock Outfit, Automatik Eden Make Strong Headway In LA's Competitive Rock Music Scene...And Beyond!

We have all been exposed to well-known rock artists that are talented in music and are also endowed with other gifts. It seems that as time goes by -- and technology advances -- artists are expanding their horizons. Composer David Crocco (vocals, guitar, bass, drums) and fellow singer, songwriter and guitarist Cela Scott of Automatik Eden are prime examples.

David’s post-production engineering skills have been in demand for a while now, having worked with a plethora of contemporary music icons, in various genres. Performers include everyone from Dr. Dre and Busta Rhymes to Nickelback and System Of A Down…not an easy feat.

Cela also has an impressive history. As a tween, she joined the prestigious Nashville Children’s Choir and toured the US for several years. The choir made TV appearances and were featured on recordings with singers such as Reba McIntyre.

Later, Cela auditioned for the impressive University of Southern California’s BFA Acting program and landed a spot in the conservatory school. She was chosen to participate in master classes in Shakespeare with guest instructors that included Alfred Molina (Spiderman 2, The Da Vinci Code, Raiders of the Lost Ark).

After graduating with a Bachelor’s Degree in Theatre, she began performing in independent films and plays in Los Angeles and was nominated for Best Supporting Actress for the short Inseparable Hearts. David and Cela, who met years earlier in Nashville, decided to join talents and form Automatik Eden.

While listening to songs such as “Citadel” and “Chimera,” on their self-titled EP, one can hear the refrains of a little Pretenders with a dash of the White Stripes, The Kills and Garbage. But make no mistake, their music is distinctly their own.

The EP was produced by Herwig Maurer (Hypernova, Simone White and sound designer for King of the Hill, Hostel, and Apocalypto) and mixed by Sean Beavan (Guns N’ Roses, No Doubt, Nine Inch Nails, System of a Down).

In their recent July, 2012 issue, the noted LA based music magazine, Music Connection paid tribute to the act, stating, “What the pair truly excel at is…atmospheric fare such as “Citadel,” whose edgy dynamics and vocals by Crocco are just a preview to “Chimera,” on which Scott shows a striking voice.” MC goes on by saying, “In the dreamy, eerie outing, mixed by Sean Beavan (NIN), you can practically hear the song in a David Fincher soundtrack. AE seem to have the potential to exceed their influences.” Not bad!!!

“The common thread to the artists we love is that they all found a way to be original and approach their music more as an art form than a formula. That is our tactic.” states David. Cela adds, “The music and musicians we admire had a vision and expressed a way of life…a certain freedom on a higher level.”

Visually, Automatik Eden has a lot to offer. Both Cela and Dave have put a lot of thought and effort into both their personal and stage appearance. “We felt we didn’t want to come off as just another jeans and t-shirt band,” says Cela. “And besides that, it’s fun!”

When it comes to their live show, the duo generate a huge sound. It’s the perfect combination of organic and electronic. “I am sure we will, at some point, perform with a full band but right now, it’s great to experiment!” says Dave. “We’re learning a lot and it’s exciting…and the audience seems to pick up on it!”

In helping to sum up Automatik Eden’s philosophy and sound, Dave affirms, “In all of our media, from music and beyond, we focus on the human condition in this insane age of information.” Cela adds, “We enjoy exploring, both in our music and in our lives, the on-going interaction that exists between the mind and the heart.”

The two strive to keep an open dialogue with their audience. They make a sincere effort not only to provoke and test, but to inspire. With their strong musical foundation and great perspective, success for Automatik Eden is just around the corner. (www.automatikeden.com)

Dan Del Campos
Media / Consultant
Pop Culture Image
2554 Lincoln Blvd. #731
Venice, CA 90291
310.314.2790
daniel@popcultureimage.com
www.popcultureimage.com